Why We Started Minset

by | May 1, 2025 | Healthcare Finance

Because the system is broken—and we’re done working around it.

The revenue side of healthcare is a mess. Ask anyone in healthcare finance and you’ll hear the same story: Too many tools. Too many queues. Too much manual rework. And still…not enough to actually get paid. 

Denials pile up. Margins shrink. Teams burn out. Every day, another fire is put out. And everyone’s pointing fingers, except the system, which keeps getting worse.

We knew it because we lived it. 

Before Minset, we were building and running some of the most complex systems in healthcare and enterprise AI. We saw how good people were being buried by bad systems. How automation and dashboards actually made coding, claims and payments harder. 

CFOs forced to hire more people just to tread water. Revenue teams fighting fires instead of supporting patients. A system that wasn’t working for anyone it was meant to serve.

That’s when it hit us: The problem isn’t your people. It’s the system.
A system that’s not fair, efficient or sustainable.
You can’t deliver great care if the revenue side is falling apart.

So we asked a different question:
What if the system could actually do the work?

Not assist. Not automate parts. Do. The. Work.

That’s why we built Minset.

Not to create another tool. To end revenue firefighting. Not a prettier dashboard. Not a better bot. But a smarter system. Multi-skilled Agentic AI that can think, reason, and act across the revenue cycle.

Minset is not a co-pilot.
It’s the pilot.

It doesn’t flag errors. It fixes them. It doesn’t ask for more people. One system. Many skills. Needle-moving outcomes. More revenue. Fewer denials. Less stress.

Minset doesn’t just surface denials. It understands why they happen, resolves them, and prevents them from happening again. It doesn’t just score propensity to pay. It adapts to patient behavior and drives smarter outreach. It doesn’t just support coders. It is the coder, learning as it goes, handling the complexity, and flagging what needs a human touch.

It’s like adding a 24/7 teammate who never takes a break and never lets a dollar slip through the cracks.

We started Minset because healthcare deserves better.

Better for the organizations delivering care.
Better for the revenue teams keeping the lights on.
Better for the patients caught in the middle of a broken process.

We believe the future of RCM isn’t dashboards.
It’s outcomes. 

Minset was built to take the burden off your team—so you can focus on what truly matters:
Delivering care.

Let the system do the rest.

We’re not here to manage chaos.
We’re here to end it.

 

And we’re just getting started.